Age of Propaganda: The Everyday Use and Abuse of Persuasion Psychologists Pratkanis and Aronson present a thorough overview of how individuals and. AGE OF PROPAGANDA. The Everyday Use and Abuse of Persuasion. REVISED EDITION ANTHONY R. PRATKANIS and ELLIOT ARONSON University of. Anthony R. Pratkanis is a researcher, author, consultant, media commentator and a professor of He is best known for the best selling books Age of Propaganda: The Everyday Use and Abuse of Persuasion co-authored with Elliott Aronson;.

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Anthony Pratkanis

I don’t usually list academic books, but I’m really enjoying this one. Account Options Sign in. The Psychology of Scarcity and the Mystique of Phantoms. The Everyday Use and Abuse of Persuasion, 2nd porpaganda.

Age of Propaganda: The Everyday Use and Abuse of Persuasion

Further, as we have seen, news is frequently watched not so much for its information value as for its ability to entertain. I would highly recommend this book to anyone interested in critical thinking and free thought. Dispatched from the UK in 2 business days When will my order arrive? What TV with your children and help them develop counterarguments against propaganda. Spoiler alert – you probably are susceptible to various forms of persuasion.


They slowly committed themselves. Another way to persuade folks is to get them to spread your message, and then turn around and ask them if they applying those principles in their daily lives — booyaaa!

Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.

I have also heard of the story where subliminal messaging in an movie theater led some patrons to feel hungry and crave coke or popcorn. This book promises to help you identify all the forms of persuasion and also teach you tactics to respond or counteract various forms of persuasion. Interesting ways of doing so are helping them understand the key differences between what is advertised and what the product actually offers. Sep 10, Devra Doiron rated it really liked it Shelves: The consequences for democracy can be dire.

Touch the Heart Persuade the Mind.

Age of Propaganda : Anthony Pratkanis :

Preview pratkznis Age of Propaganda by Anthony R. In he won a Telly award for his work as a scientific consultant on the AARP video Weapons of Fraudaimed at reducing the number of senior Americans becoming victims of scams. Regularly look at both sides of the coin. The Challenge of Propaganda to Society. See it as such. Want to spark interest in something? Want to Read saving….


Let someone feel guilty enough about an action, and their guard falls. Human beings are wired to give back when aage is good to us. Iran, Islamic Republic of.

Age of Propaganda: The Everyday Use and Abuse of Persuasion by Anthony R. Pratkanis

Demand TV shows that bring together marketers, customers, and businesses to discuss the unfair practices of persuasion pertaining to advertising. Propagnda wish the topics were organized a little bit better to summarize or group different forms of persuasion a little better. A Source Book for Fraud Fighters. Goodreads is the world’s largest site for readers with over 50 million reviews.

Children, are a good example. Just a moment while we sign you in to your Goodreads account. Lastly, when it comes to delivery, decide to use the one-sided or two-sided.